It’s most evident when the rapper writes about his personal life, particularly his ongoing divorce from Kim Kardashian.

There are points across West’s ‘V2.22.22 Miami’ version of ‘Donda 2’ – which seems more likely to be a work-in-progress than the finished album – that fall into that pattern.

It creates entitlement, feeds on manipulation and fixates a spotlight on your worst side, even if you believe that to be impossible. When indulging your ego becomes unhealthy, you allow yourself to believe that only you (or those who agree with you) are in the right and that you are on a higher plane of superiority than the rest of the world around you. Where once it was a tool, now it feels like a trap, and it’s rigged up invisible snares all over the songs that have emerged on the $200 player so far. Society might not like that he is unafraid to call himself a genius when he has created genius works, but that seemingly unfaltering belief and confidence in himself has presented the world with an unstoppable icon ready to push both boundaries and buttons.īut as West – or Ye, as he is now legally known – dribbles out versions of his 11th album ‘Donda 2’, the sequel to last year’s ‘Donda’, via his new Stem Player device, he is inadvertently highlighting another aspect of ego that can catch all of us out. It’s helped give us masterful works like the industrial about-turn of ‘Yeezus’ or the expansive maximalism of ‘My Beautiful Dark Twisted Fantasy’, and led him to make game-changing innovations in music, fashion and beyond. Since his breakthrough in 2004, Kanye West’s ego has typically been a strength for the legendary rapper, helping him blaze trails that few before him have trodden.

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